Ringside chat with George ‘Ferocious’ Kambosos Jnr

George ‘Ferocious’ Kambosos Jnr

With the Unified lightweight championship up for grabs on May 12th former lightweight boxing world champion, and long standing Alka Power endorsee George Kambosos Jnr , will take on Vasiliy Lomachenko at the RAC stadium in Western Australia. We asked the founder of Alka Power, Steve Pettaras, about his passion to continue to support George so he can again reach the pinnacle of his boxing career and inline for Boxings haul of fame.

How did you meet George?

I was introduced to George back in 2013 by his previous trainer, Igor Goloubev.

What did you notice most about George in those early years?

My first impression was his driven attitude and strong will to win a world boxing title even at such a young age.

Why did you want to support George Ferocious Kambosos Jnr?

Having  previously been  involved in high-level sports in my earlier years I never had the luxury back in the late ’70s and mid-’80s of having any products that would assist in recovery and now we have the science and research to monitor all types of products to have an edge. Hydration is one if not the most fundamental key to this. It gives me pleasure to see athletes such as George “Ferocious” Kambosos get the benefits of regularly drinking Alka Power.

When I first watched George in 2013, there was no doubt his dedication and desire to reach this difficult target would inspire many others to do their best, so we wanted to get right behind him and his team.

How did you think your alkaline water could help George in those early days?

As we all know, hydration is the key to peak performance and recovery and boxing is one of the most physical and demanding sports any athlete can compete in. We could see George was going to push himself above and beyond to achieve his goals to be a force to be reckoned with . Our naturally raised high pH 9-10 alkaline spring water would give George the best and fastest hydrating as well as recovery possible. With the natural electrolytes, we could also help reduce any cramping which is often a huge issue for high-performance athletes like George.

When did George get his first big win?

I’m very proud to say that I was there for his first professional fight at the Croatian Club in Punchbowl. Entering the ring and watching George’s extreme focus leading into the ring was very daunting indeed. This was the first win of his 21fight history.

Tell us about George winning his first World Title Fight.

George “Ferocious” Kambosos world title fight at Maddison Square Garden on 27 November 2021 was the start of George’s catapult into the world of boxing’s media frenzy, prior to this, George never got the credit that he so much deserved for being the Australian Light Weight Champion.

ABC News called it a ‘monumental upset’ and the three judges had it 115-111 and 115-112 in favour of Kambosos Jr, while the other had it 114-113 for López. So George Ferocious Kambosos won the WBA (Super), IBF, WBO and The Ring lightweight titles. We also loved that George paid tribute to his grandfather after winning the fight, as family is very important to me as the owner of a small but unique Australian family-owned business.

Another of my favourite quotes from George after the fight really epitomises the values of Alka Power.

“Every day I got better and better, I learnt more and more. I never took my foot off the pedal and here were are”

“If you don’t believe in yourself, you won’t get this far. Back yourself, believe in yourself and you can do it too.” Kambosos Jnr said.

Will Alka Power continue to be part of George’s hydration regime?

Of course, we’re here for the long run as George, on many occasions has said that Alka Power is the key to his hydration and recovery, so much so, in one article George mentioned that he drinks up to 24 litres of alkaline water per week and he notices that it helps his recovery.

It’s so important that athletes, novice or elite, understand the importance of drinking the best water more so the best alkaline water. Who better than George Ferocious Kambosos Jnr, who puts everything into his sport, to demonstrate how Alka Power supports his training efforts and sustains him during his peak training and performances?

We are so proud to see George achieve his dream and especially for me, that he has shown such loyalty to our brand. Just like George’s journey, we started from having a dream to share and grow our brand and had to work very hard to get Alka Power to where it is today. Together we have both achieved our dream of being Australia’s No. 1. For Ferocious, he has taken it to the ultimate level. On May 12th Australia will be on show with Australia’s biggest boxing event

What would you say to other aspiring professional athletes about the importance of hydration? 

I have come across a number of professional athletes such as James Tedesco, Daly Cherry-Evans, David Reynolds, Quade Cooper and even singing sensations, The Veronicas who all drink Alka Power. It’s the most important element in achieving your best performance – hydrate as fast as possible and if what you drink is more ‘functional’, you may even help prevent injuries. It seems to our team, that such a small investment to drink the best water when you are putting in so much time and effort into your training and ultimately your performance.

A bit of chemistry

Majority of people, including athletes, don’t know that most bottled waters and energy drinks are very acidic. When athletes transition to Alka Power they see the difference almost immediately and the feedback from cramping, inflammation and recovery this is almost unanimous of the benefits.

It’s amazing also to see when I’m travelling around Australia a lot of people have an Alka Power bottle in their hands. Most times I can’t help myself and do approach them at times to ask why they drink Alka Power and in most cases they love the taste or they have read up about the benefits of drinking a naturally raised high pH alkaline water. It’s also heartfelt that they understand that some brands out there are artificially raised or over processed.

Why should people choose Alka Power for all their hydration needs?

Alka Power is a more natural approach and a 'better for you' natural alkaline water – you’ll feel the difference in more ways than one. Our success as a brand compared to other bottle and alkaline waters is our unique way of how we infuse the spring water and the sourcing of natural marine minerals. Most other high pH waters are artificial which our bodies can pick up on and don’t have the same impact or benefits as Alka Power.

Alka Power, is the only true naturally raised high pH 9-10 alkaline mineral spring water, has helped not only athletes but all people, particularly those who suffer from inflammation and acidic issues. We have seen it time and time again where Alka Power has been the hero in assisting in everything from cramping, gout, to reflux and even mouth ulcers.

I really get a buzz out of the responses from the athletes as well as all our customers, we love hearing how we are making such a positive difference in so many people’s lives.